Author Archives: Madhu Chadha

5 Things Your Customer Want To See On Your Website Before They Buy From You

Posted on August 8, 2019 by Madhu Chadha

A brand’s website is their store. It attracts customers, arouses their curiosity, and compels them to explore further. If the store isn’t presentable, well-organized, and doesn’t provide all the information customers need, they won’t invest in the product. That’s why …

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WSI Provides Digital Stewardship For Group 1 Mitsubishi

Posted on July 10, 2019 by Madhu Chadha

The Digital Makeover Of Group 1 Mitsubishi It was an honour to welcome Group 1 Mitsubishi to the fold in 2018, and the WSI Marketing team is excited to share some insider info into how we went about bolstering their …

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SEO and Email Marketing for Playground Equipment Supplier

Posted on July 9, 2019 by Madhu Chadha

Lead generation is the primary reason for many small businesses to invest in digital marketing. For playground equipment suppliers like Newton, MA based Premier Park & Play, that is no exception. In this industry, SEO and email marketing turned out …

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Weston Sleep Apnea Dentist Stephen J. Pyle Chooses WSI for New Website and Online Marketing

Posted on July 9, 2019 by Madhu Chadha

Stephen J. Pyle, DDS continued his long-term relationship with WSI by launching a new website in February of 2019 for sleep apnea treatment in Weston Florida. As a Diplomate of the American Board of Dental Sleep Medicine (ABDSM), Dr. Pyle …

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A Digital Marketing Program For Three Pharmacies

Posted on July 9, 2019 by Madhu Chadha

Large retail pharmacy chains like CVS, Walgreens and Rite Aid have a big presence in Greater Boston, but many local independent pharmacies are still doing well. There are many reasons why people go to independent pharmacies for their health care …

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New Website and SEO for Nature’s Hot Tub Treatment

Posted on July 9, 2019 by Madhu Chadha

WSI was selected to build a new responsive eCommerce site and provide Search Engine Optimization (SEO) for Nature’s Hot Tub Treatment, an online store specializing in all natural products for cleaning and maintaining your spa, hot tub, and swimming pool. …

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Home Care Agency Continues Search Engine Optimization Program with WSI

Posted on July 9, 2019 by Madhu Chadha

As the population ages, the demand for senior care facilities in the Greater Boston area grows. From 55+ housing complexes, assisted-living, nursing homes to services such as in-home care and adult day care, many businesses have sprung up to meet …

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Heat-Timer® Corporation Awards WSI Digital Marketing and Website Re-engineering Contract

Posted on July 9, 2019 by Madhu Chadha

WSI has announced that it has recently partnered with the Heat-Timer corporation of Fairfield, New Jersey to redesign their website, increase their search visibility and implement a digital brand marketing program. The new website can be viewed at:   https://www.heat-timer.com/ . …

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Why Do Small Businesses Need To Invest In Digital Marketing?

Posted on June 20, 2019 by Madhu Chadha

The internet has become a crucial aspect of the shopping process that consumers go through. People don’t just buy products online, but also research products while they’re in a brick and mortar store before they make a purchase decision. When …

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What Is SEO Marketing And How It Works For Your Business?

Posted on June 20, 2019 by Madhu Chadha

If you’re even partially familiar with modern digital marketing, you might have heard about SEO. It is a fundamental digital marketing technique that benefits businesses of all sizes. However, SEO is often not completely understood. Here’s a brief introduction to …

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3 SEO Mistakes to Avoid During Your Next Website Redesign

Posted on June 20, 2019 by Madhu Chadha

Websites tend to have a limited lifespan and need to be redesigned every 3 to 5 years. In this fast-paced world, businesses can’t afford to maintain a website with dated designs and technologies. But a redesign carries its own set …

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5 Ways To Effectively Use Hashtags In Social Media Marketing

Posted on June 8, 2019 by Madhu Chadha

Hashtags allow social media users to explore content easily. If they come across a post they like and want to see more content like it, they can click on one of the tags on the post and find what they …

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