In this blog we are going to focus on social media, providing common social media mistakes that businesses are repeatedly making, even without realizing it. There are also must-know tips that businesses could use to get the most out of your social media marketing efforts.
Consumers are using social media throughout their buying journey. Here are some stats supporting this-
Mistake #1: Unsearchable business page and ignoring key info
So, make your page searchable–
Mistake #2: Posting irrelevant / poor content
Create a proper content plan following these guidelines-
Here are the suggestions for best posting times on Facebook & Instagram-
Facebook:
Instagram:
Mistake #3: Not connecting with followers
Make sure you are interacting with your followers-
Mistake #4: Not using analytics tools
Keep an Eye on Your Performance
Building your brand takes time and resources, and in today’s connected world, the reputation that you’ve worked so hard to build can be tarnished with just a few keystrokes. Your company’s information can quickly go viral, which is great – if it’s the kind of information that draws in consumers. Like it or not, what’s said about your company online can make or break your success. Fortunately, utilizing social media and content can help you to improve your digital reputation. Get in touch with WSI Phoenix for help in improving your digital reputation via an effective social media strategy.
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